diff --git a/passbook/core/api/applications.py b/passbook/core/api/applications.py
index 9e4930c46..f0b4c69e2 100644
--- a/passbook/core/api/applications.py
+++ b/passbook/core/api/applications.py
@@ -15,11 +15,13 @@ class ApplicationSerializer(ModelSerializer):
             "pk",
             "name",
             "slug",
-            "launch_url",
-            "icon_url",
-            "provider",
-            "policies",
             "skip_authorization",
+            "provider",
+            "meta_launch_url",
+            "meta_icon_url",
+            "meta_description",
+            "meta_publisher",
+            "policies",
         ]
 
 
diff --git a/passbook/core/forms/applications.py b/passbook/core/forms/applications.py
index 0d6756585..4ed05137c 100644
--- a/passbook/core/forms/applications.py
+++ b/passbook/core/forms/applications.py
@@ -19,19 +19,23 @@ class ApplicationForm(forms.ModelForm):
         fields = [
             "name",
             "slug",
-            "launch_url",
-            "icon_url",
-            "provider",
-            "policies",
             "skip_authorization",
+            "provider",
+            "meta_launch_url",
+            "meta_icon_url",
+            "meta_description",
+            "meta_publisher",
+            "policies",
         ]
         widgets = {
             "name": forms.TextInput(),
-            "launch_url": forms.TextInput(),
-            "icon_url": forms.TextInput(),
+            "meta_launch_url": forms.TextInput(),
+            "meta_icon_url": forms.TextInput(),
+            "meta_publisher": forms.TextInput(),
             "policies": FilteredSelectMultiple(_("policies"), False),
         }
         labels = {
-            "launch_url": _("Launch URL"),
-            "icon_url": _("Icon URL"),
+            "meta_launch_url": _("Launch URL"),
+            "meta_icon_url": _("Icon URL"),
         }
+        help_texts = {"policies": _("Policies required to access this Application.")}
diff --git a/passbook/core/migrations/0008_auto_20200220_1242.py b/passbook/core/migrations/0008_auto_20200220_1242.py
new file mode 100644
index 000000000..fe35fffe1
--- /dev/null
+++ b/passbook/core/migrations/0008_auto_20200220_1242.py
@@ -0,0 +1,29 @@
+# Generated by Django 3.0.3 on 2020-02-20 12:42
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ("passbook_core", "0007_auto_20200217_1934"),
+    ]
+
+    operations = [
+        migrations.RenameField(
+            model_name="application", old_name="icon_url", new_name="meta_icon_url",
+        ),
+        migrations.RenameField(
+            model_name="application", old_name="launch_url", new_name="meta_launch_url",
+        ),
+        migrations.AddField(
+            model_name="application",
+            name="meta_description",
+            field=models.TextField(blank=True, null=True),
+        ),
+        migrations.AddField(
+            model_name="application",
+            name="meta_publisher",
+            field=models.TextField(blank=True, null=True),
+        ),
+    ]
diff --git a/passbook/core/models.py b/passbook/core/models.py
index bcd00b43b..1d718a6f7 100644
--- a/passbook/core/models.py
+++ b/passbook/core/models.py
@@ -143,16 +143,19 @@ class Application(ExportModelOperationsMixin("application"), PolicyModel):
 
     name = models.TextField()
     slug = models.SlugField()
-    launch_url = models.URLField(null=True, blank=True)
-    icon_url = models.TextField(null=True, blank=True)
+    skip_authorization = models.BooleanField(default=False)
     provider = models.OneToOneField(
         "Provider", null=True, blank=True, default=None, on_delete=models.SET_DEFAULT
     )
-    skip_authorization = models.BooleanField(default=False)
+
+    meta_launch_url = models.URLField(null=True, blank=True)
+    meta_icon_url = models.TextField(null=True, blank=True)
+    meta_description = models.TextField(null=True, blank=True)
+    meta_publisher = models.TextField(null=True, blank=True)
 
     objects = InheritanceManager()
 
-    def get_provider(self):
+    def get_provider(self) -> Optional[Provider]:
         """Get casted provider instance"""
         if not self.provider:
             return None
@@ -167,6 +170,7 @@ class Source(ExportModelOperationsMixin("source"), PolicyModel):
 
     name = models.TextField()
     slug = models.SlugField()
+
     enabled = models.BooleanField(default=True)
     property_mappings = models.ManyToManyField(
         "PropertyMapping", default=None, blank=True