diff --git a/docker-compose.yml b/docker-compose.yml
index ff248cb4f..e1b3c04c6 100644
--- a/docker-compose.yml
+++ b/docker-compose.yml
@@ -23,6 +23,8 @@ services:
   server:
     image: beryju/passbook:${SERVER_TAG:-latest}
     command:
+      - ./manage.py
+      - bootstrap
       - uwsgi
       - uwsgi.ini
     environment:
@@ -42,6 +44,8 @@ services:
   worker:
     image: beryju/passbook:${SERVER_TAG:-latest}
     command:
+      - ./manage.py
+      - bootstrap
       - celery
       - worker
       - --autoscale=10,3
diff --git a/helm/templates/web-deployment.yaml b/helm/templates/web-deployment.yaml
index 25f8efac9..82cca7e79 100644
--- a/helm/templates/web-deployment.yaml
+++ b/helm/templates/web-deployment.yaml
@@ -27,9 +27,12 @@ spec:
       initContainers:
         - name: passbook-database-migrations
           image: "beryju/passbook:{{ .Values.image.tag }}"
+          imagePullPolicy: Always
           command:
             - ./manage.py
           args:
+            - bootstrap
+            - ./manage.py
             - migrate
           volumeMounts:
             - mountPath: /etc/passbook
@@ -57,10 +60,12 @@ spec:
       containers:
         - name: {{ .Chart.Name }}
           image: "beryju/passbook:{{ .Values.image.tag }}"
-          imagePullPolicy: IfNotPresent
+          imagePullPolicy: Always
           command:
-            - uwsgi
+            - ./manage.py
           args:
+            - bootstrap
+            - uwsgi
             - uwsgi.ini
           volumeMounts:
             - mountPath: /etc/passbook
diff --git a/helm/templates/worker-deployment.yaml b/helm/templates/worker-deployment.yaml
index f1ec43f1c..78fc9fe93 100644
--- a/helm/templates/worker-deployment.yaml
+++ b/helm/templates/worker-deployment.yaml
@@ -29,8 +29,10 @@ spec:
           image: "beryju/passbook:{{ .Values.image.tag }}"
           imagePullPolicy: IfNotPresent
           command:
-            - celery
+            - ./manage.py
           args:
+            - bootstrap
+            - celery
             - worker
             - --autoscale=10,3
             - -E